Thursday, April 21, 2011

EOC Week 3: Making Money For Good

It's easy to open a business, hire employees, gain profit, yet not have a world known name.Carrying quality products, a strong brand name, and quality customer service does wonders for a business, however what makes the most impact is those that help their communities. Even in economic hard times, companies still feel the need to donate profit to certain organizations. "Despite these hard times, a few companies who have chosen to swim against the current by actually giving back some of what they earn are recording record profits.”  (http://www.huffingtonpost.com/andrew-shapter/despite-economy-not-only_b_486607.html). This not only helps out communities in need, but also helps the corporation in gaining more supporters.

Wal-mart is a world wide corporation and has become the top corporation donor.The walmart company focuses on education, economic opportunity, health and wellness and environmental sustainability. "Walmart and the Walmart Foundation made a $2 billion commitment through 2015 to hunger relief efforts in the U.S. in order to support the record 1 in 6 Americans who do not know where their next meal is coming from." (http://walmartstores.com/CommunityGiving/203.aspx). These kind of actions have placed Wal-mart as one of the top corporations and become a household name worldwide.


Coca Cola which is a historical and iconic company, recently partnered with Lionel Richie and Quincy Jones in their plan to rerecord "We Are The World" to help the Haiti earthquake relief.  “Coca-Cola’s involvement in this vitally necessary endeavor is a re-affirmation of my belief that if we all use our resources collectively, we can bring about great positive change in the world and improve the lives of our fellow man.”(http://www.looktothestars.org/news/3863-we-are-the-world-coca-cola-joins-celebrities-for-charity) Coca Cola was using its worldwide fame to benefit the We Are The World 25 For Haiti Campaign.

Mc Donalds another company known worldwide is utilizing its presence in homes to support programs that deal with improving the well being of children. RMHC finds other nonprofit organizations that have the same mission and beliefs, and supplies them with grants to achieve this mission.

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